Jose Cuervo, the original tequila and the world’s #1 leader in the ready-to-drink tequila category, is releasing its latest new innovation: Authentic Jose Cuervo Raspberry Margarita. Available in stores starting February 2017.
Skip the trip to the bar with this unique take on a classic cocktail. This ready-made drink is the perfect option to enjoy with friends at any upcoming gathering. Authentic Jose Cuervo Raspberry Margarita is a sassy take on a classic. This release will surely capture your tastebuds, with subtle traces of lime, hints of orange and berry fruit notes.
It will be the hit of of every party and will surely liven up any occasion. Founded in 1795, Jose Cuervo is the world’s oldest tequila and remains a pioneer in driving the popularity of the margarita across international borders. Authentic Jose Cuervo Margaritas made with real Jose Cuervo tequila provide an authentic and unbeatably convenient cocktail experience: Simply pour over ice and enjoy a REALmargarita in nine delicious flavors: Raspberry, Pink Lemonade, Mango, Strawberry Lime, Classic Margarita,Grapefruit Tangerine, Coconut Pineapple, Watermelon, Lime Light, WhitePeach (Light).
The Raspberry Authentic Jose Cuervo Margarita is 19.9 proof and offered in 1.75L ml with a suggested retail price of $15.99 and is available nationwide.
The range, new for 2016, includes: Buffalo Trace Reposado, aged 10 and a half months in Buffalo Trace Bourbon barrels; Old Rip Van Winkle Añejo, aged for 23 months in Pappy Van Winkle Bourbon barrels; and Thomas H. Handy Sazerac Añejo, aged for 19 months in Thomas H. Handy Sazerac whiskey barrels – the most limited in the collection.
Expresiones del Corazón 2016 also includes Artisanal Blanco, which was held for 60 days in stainless steel. The Artisanal Blanco was used as the base for the other Tequilas in the range.
“The combination of the Artisanal Blanco with these flavourful barrels from Buffalo Trace Distillery has resulted in three one-of-a-kind Tequilas, including this year’s addition of Thomas H. Handy Sazerac Añejo, which we’re thrilled to share,” said Megan Hurtuk, marketing manager for Tequila at Sazerac.
Corazón Tequila is produced at the Casa San Matías Distillery in Jalisco, Mexico, using only blue agave.
Expresiones del Corazón, all of which carry an abv of 40% (80 proof), will be available in very limited quantities across the US for between $59.99 and $79.99, depending on the expression.
Dulce Vida Tequilas, recently acquired by newly formed alcohol beverage investor, Milestone Brands LLC, announces the introduction of 70-proof Dulce Vida Lime Tequila and Dulce Vida Grapefruit Tequila. Delivering outstanding quality for the price, Dulce Vida also adds an 80-proof portfolio (Blanco, Reposado and Añejo) to its existing lineup of 100 percent blue agave, organic, Los Altos tequila.
Like all Dulce Vida Spirits, Dulce Vida Lime and Dulce Vida Grapefruit hail from the Los Altos region of Jalisco in Mexico and are handcrafted from 100 percent blue agave. Infused with real fruit, Lime and Grapefruit are low-carb, low-calorie and simplify mixology for an easy Margarita or Paloma.
“Dulce Vida has seen amazing growth since our acquisition, and we’re thrilled with the launch of these naturally infused flavors,” said Eric Dopkins, Founder and CEO of Milestone Brands LLC. “These cocktail ready, category disruptors continue our standards in providing healthier cocktail solutions and handcrafted products.”
In addition to Dulce Vida’s award-winning 100-proof tequilas, the new 80-proof variants and 70-proof flavors create an impressive portfolio. Bottled immediately after distillation, Dulce Vida Blanco is the most vibrant with notes of citrus with a sweet agave finish. Aged from 9 to 11 months in American Oak whisky barrels, Reposado is the most versatile, with refreshing aromas of fruit and caramel and a mild, sweet finish. The full-bodied Añejo, aged up to 24 months in select American Oak whisky barrels, features aromas of vanilla and cinnamon.
This spring, Olmeca Altos welcomes its latest product, Añejo – thereby completing the power of three for the Altos Tequila family. With the same well-balanced and rounded aroma that the Olmeca Altos distillery is known for, Añejo is aged for eighteen months in oak barrels and has woody notes and vanilla and chocolate flavors that is enhanced by the sweet, cooked agave taste and notes of dried fruit and almonds.
Building on Altos’ success with Plata and Reposado, Añejo will provide an even greater presence for the brand just in time for spring and summertime sipping in limited markets across the country. The three options in the portfolio, now available, continue to encompass the mixable 100% blue agave tequila that drinkers love.
Altos was initially created by bartenders for bartenders through a partnership with UK’s most prominent mixologists Henry Besant and Dre Masso, alongside Master Distiller, Jesús Hernández, who understood the need for a superior-quality product at affordable prices. Staying true to its brand ethos, Añejo was also developed by Hernández, in collaboration with internationally-known US bartender Charles Joly and UK Altos Brand Ambassador Matthias Lataille. Together they created a new premium addition to the Altos family that sets it apart from other spirits in the category due to its distinguishable flavor and accessible price. Created 7,000 feet above sea level in the volcanic red earth in the highlands of Los Altos, Jalisco, Añejo is crafted in the same artisanal production methods as its predecessors – Altos Reposado and Altos Blanco. Handpicked at peak ripeness, the blue agave is slow cooked at low temperatures and then is extracted, in part, with the 500-year old Tahona method in which a volcanic millstone rolls over the cooked agave to crush the pinas to expose the juice and fiber of the plant. The extracted juice and fiber are added to the fermentation and distillation process to deliver the rich, sweet taste and citric aroma.
“As tequila continues to grow steadily in the US, Añejo is a long-awaited and exciting addition to the Altos family,” said Clare Kanter, Vice President, White Spirits & Export, Pernod Ricard USA. “It is crafted with the same traditional techniques revered by Altos drinkers, while enhancing the flavor range for an original and complex taste. We are proud to work with a team that strives to create a superior-quality product and continues to set new standards within the tequila category.”
“I’m very excited for the launch of Añejo, as I have used Plata and Reposado at my bars for many years and believe the launch rounds out the Altos family perfectly,” said Charles Joly, bartender and mixologist. “I’ve had the pleasure of spending a great deal of time at the distillery where Altos is expertly crafted and visited their agave fields so I am confident drinkers will enjoy Altos Añejo in cocktails or when sipped neat.”
Altos Añejo is available on-premise in select markets including California, Colorado, Illinois, Florida, New York and Texas at a suggested price of $34.99 for 750 mL.
Sip Añejo cocktails at home with the following signature recipes:
2 parts Altos Añejo
Build in rocks glass over ice or neat.
ALTOS ANEJO MANHATTAN
2 parts Altos Añejo
1 part Carpano Antica®
2 dashes of bitters
Stirred over ice, strained into a chilled glass, garnished and served straight up.
2 parts Altos Añejo
2 parts coffee
Dulce de leche
In a clear coffee mug mix Altos and coffee.
Whip together equal parts heavy cream and dulce de leche. Layer cream on top of coffee.
Garnish the top with grated lime zest.