Tag Archives: rose

NEW: Crispin Cider Co. Introduces New Year-Round Rosé Cider

Crispin Cider Company Rose 6Pack

Crispin Cider Co., known for its portfolio of ciders made with fresh-pressed apples and pears, has declared that in 2018, the popular phrase “rosé all day” becomes “rosé all year” with the introduction of its latest offering, Crispin Rosé. Crafted with real rose petals, hibiscus, and an elegant blend of fresh-pressed juices made from hand-picked apples and pears from the Pacific Northwest, Crispin Rosé is available nationwide in six-packs of 12-ounce bottles. Beginning in March, Crispin Rosé will also be offered on tap at select locations.

Crispin Rosé is crisp with a dry finish, featuring a dusty rose color and a light floral aroma of rosé wine. Combining the refreshment and crispness of a cider with the beauty of rosé, Crispin Rosé is an easy to drink option for both wine and cider lovers alike. In addition, Crispin Rosé comes in beautifully designed, modern packaging, serving as the perfect option to bring along to social occasions like brunch or nights in with friends.

“We have a big opportunity with Crispin Rosé with female drinkers. We’ve been listening to and following them for a while, so we’re excited to finally bring female drinkers a rosé cider with quality ingredients that only Crispin can provide,” said Ashley Selman, vice president of brand marketing. “Rosé is a popular and ever-growing drink, and we’ve definitely seen our existing Crispin fans react positively to our new Rosé.”

To celebrate the launch of Crispin Rosé, the company will host a kick-off event Saturday, February 24, in New York City, bringing a rare summertime moment to an otherwise wintry day. Hosted at a popular Manhattan rooftop bar with heated domes, the event will feature Crispin Rosé, brunch bites, music and more. In addition to the launch, Crispin Rosé will be supported with a national campaign, including traditional and digital media efforts, in-store sampling events and public relations.

Rose, Rose, Rose

Terlato Wines - rose lineup photo - all 6 final
Terlato Wines Expands Portfolio with Six Exceptional Rose Wines (PRNewsFoto/Terlato Wines)

Just in time for the spring / summer “rosé rush,” Terlato Wines is launching six new rosé wines. Joining Michel Chapoutier’s popular Belleruche Rosé are new rosés from Il Poggione, Bodegas Valdemar, Sanford, Protea, Lapostolle and Michel Chapoutier’s daughter’s new eponymous rosé, Mathilde.

“Rosé is what everyone looks forward to this time of year – it’s bright, fresh, fun and food-friendly,” said Bill Terlato, CEO of Terlato Wines.

“The rosé category is on fire in the U.S. We have grown Belleruche rosé to more than 60,000 cases in the last five years, and rosé sections are growing fast in retail shops and on wine lists. This year our portfolio of rosé wines will grow to more than 100,000 cases.”

Terlato feels Millennials are driving the growth. “They have no memory of the white zinfandel that their grandparents may have drunk. Millennials love dry rosé. This collection offers exceptional discoveries from six different countries. Each is unique and delicious.”

Terlato’s new rosé portfolio includes wines from six countries: Il Poggione Brancato Rosé from Toscana, Italy; Bodegas Valdemar Rosé from Rioja, Spain; Protea Rosé from South Africa; Sanford Rosé from the Sta. Rita Hills in California; Lapostolle Rosé from Colchagua, Chile and; Mathilde Rosé from Provence, France.