Tag Archives: lime

Absolut® Unveils Launch of New Absolut Lime

absolutlime_flipper

Absolut® officially unveils Absolut Lime as the newest, most refreshingly versatile addition to round out the iconic Absolut citrus portfolio, joining Absolut Citron and Absolut Mandrin – the No. 1 selling lemon and orange-flavored vodkas in the U.S1. In addition to hitting nightlife destinations and at-home bar carts nationwide, Absolut Lime will step into the “limelight” at the 59th GRAMMY® Awards® on February 12, 2017. The brand’s multifaceted sponsorship will include TV, digital, social and a signature GRAMMY® Awards® cocktail – the Absolut Limelight.

Nearly 30 years ago, Absolut introduced Absolut Citron – a flavor that quickly skyrocketed into pop culture as a key ingredient in the Cosmopolitan cocktail. Ten years later, Absolut Mandrin further diversified the brand’s flavor line-up offering the perfect hint of sweetness. And like its citrus counterparts, new Absolut Lime features its own distinct flavor profile with a balance of full-bodied citrus flavor with a light finish.

“Lime is a very dynamic and complex fruit and we believe we’ve created the perfect flavor blend in Absolut Lime to enhance and elevate a variety of cocktails,” said Nick Guastaferro, Director of Marketing, Absolut, Pernod Ricard USA. “Thanks to a delicious flavor and easy mixability, Absolut Lime is great for going out or staying in, for creating simple or complex cocktails. We can’t wait to see how our fans take Absolut Lime and make it their own to create their Absolut Nights.”

absolutlime

Absolut Lime embodies the brand’s ongoing commitment to superior quality vodka.  Like every drop of Absolut Vodka found anywhere in the world, the new flavor is produced in a small village in Southern Sweden named Ahus. Ahus is Absolut’s One Source, where high-quality ingredients come from the hands of trans-generational farmers with an unwavering commitment to produce superior, high-quality vodka – all within a small, 75 mile radius.

 

Absolut Lime Cocktails Designed for Sipping, Savoring and Celebrating
Absolut Lime is available nationwide for an MSRP of $19.99 (750ml) and $24.99 (1L). Its refreshingly light flavor profile provides the perfect canvas to bring together a variety of ingredients, creating cocktails that range from simple to complex, including:

Absolut Limelight: The Signature GRAMMY® Week Cocktail
2 parts Absolut Lime
2 parts soda
2 parts ginger ale
½ part fresh lime

Build in a highball over ice. Garnish with lime stirrer skewered with accordion cucumber.

Absolut Lime Drop
2 parts Absolut Lime
1 part Lime Juice
¾ part Simple Syrup

Combine all ingredients and shake with ice. Strain into a shot glass. Garnish with sugared lime.

Absolut Lime Vodkarita
2 parts Absolut Lime
1 part Lime Juice
½ part Agave Nectar

Shake all ingredients with ice until cold. Strain into a rocks glass with fresh ice and a half salted rim. Garnish with a lime wedge.

Dulce Vida Spirits Expands Lineup of Craft Tequilas

Milestone Brands Dulce Vida Tequilas
Dulce Vida Tequila 70-proof Grapefruit, 80-proof Blanco, 70-proof Lime (PRNewsFoto/Milestone Brands LLC)

Dulce Vida Tequilas, recently acquired by newly formed alcohol beverage investor, Milestone Brands LLC, announces the introduction of 70-proof Dulce Vida Lime Tequila and Dulce Vida Grapefruit Tequila. Delivering outstanding quality for the price, Dulce Vida also adds an 80-proof portfolio (Blanco, Reposado and Añejo) to its existing lineup of 100 percent blue agave, organic, Los Altos tequila.

Like all Dulce Vida Spirits, Dulce Vida Lime and Dulce Vida Grapefruit hail from the Los Altos region of Jalisco in Mexico and are handcrafted from 100 percent blue agave. Infused with real fruit, Lime and Grapefruit are low-carb, low-calorie and simplify mixology for an easy Margarita or Paloma.

“Dulce Vida has seen amazing growth since our acquisition, and we’re thrilled with the launch of these naturally infused flavors,” said Eric Dopkins, Founder and CEO of Milestone Brands LLC. “These cocktail ready, category disruptors continue our standards in providing healthier cocktail solutions and handcrafted products.”

In addition to Dulce Vida’s award-winning 100-proof tequilas, the new 80-proof variants and 70-proof flavors create an impressive portfolio. Bottled immediately after distillation, Dulce Vida Blanco is the most vibrant with notes of citrus with a sweet agave finish. Aged from 9 to 11 months in American Oak whisky barrels, Reposado is the most versatile, with refreshing aromas of fruit and caramel and a mild, sweet finish. The full-bodied Añejo, aged up to 24 months in select American Oak whisky barrels, features aromas of vanilla and cinnamon.

Introducing Truly Spiked & Sparkling: A New Way To Drink Sparkling Water… Spiked!

TRULY_PR
Truly Spiked & Sparkling: Colima Lime, Grapefruit & Pomelo, and Pomegranate (PRNewsFoto/Truly Spiked & Sparkling)

Truly Spiked & Sparkling, a new clean, crisp and refreshing spiked sparkling water is hitting shelves today. With just 100 calories and 2 grams of carbs per serving, Truly Spiked & Sparkling (5% ABV) is the lowest-calorie and lowest-carb spiked sparkling water available, and it’s gluten-free.

The inspiration to experiment and develop Truly Spiked & Sparkling stemmed from two significant trends in the beverage world—growth in the consumption of carbonated bottled water in the U.S., which nearly doubled since 20121, and an overall interest in low-calorie alcoholic beverages as drinkers seek ways to make their calories work harder for them. Truly Spiked & Sparkling provides a delicious solution to enjoy both.

“A few years ago, I began noticing many of my friends and family members giving up traditional soda for flavored sparkling water,” said Casey O’Neill, a member of the innovation team behind Truly Spiked & Sparkling. “I started playing around with alcoholic versions as a side project over a year ago, realizing there was a need for something clean, crisp and sparkling, like traditional sparkling water, but for times when you want to imbibe! After much experimentation, we created the recipe for Truly Spiked & Sparkling and knew we had something great – refreshing, with a hint of fruit, but doesn’t fill you up or break the calorie bank.”

Every batch is crafted with simple ingredients, using absolutely no artificial flavors or sweeteners. Truly Spiked & Sparkling contains alcohol made from cane sugar. This isn’t the sparkling water you grew up drinking— Truly Spiked & Sparkling takes the timeless classic and gives it a modern, grown-up, spiked twist, also with a touch of fruit.

Truly Spiked & Sparkling is available in three delicious styles:

  • Colima Lime: Some of the world’s best limes are grown in Colima, a small state on the Pacific Coast of Mexico, including those used to make Truly Spiked & Sparkling Colima Lime. This style is slightly tart with a crisp, but subtle sweetness.
  • Grapefruit & Pomelo: This style has a fresh aroma of citrus on the nose, followed by tart and tangy notes. Pomelo, a lesser-known citrus fruit, contributes an undercurrent of sweetness to balance the grapefruit.
  • Pomegranate: Pomegranates are known for their juicy sweetness, complemented by a slight tart flavor. Truly Spiked & Sparkling Pomegranate is clean, crisp and refreshing with a hint of this juicy super fruit.
    Truly Spiked & Sparkling offers convenience and ease, perfect for active and social drinkers looking for a light, refreshing alternative to wine, light beer and cocktails.

Truly Spiked & Sparkling is available in 6-packs for a suggested retail price around $9.99-$10.99 (price varies by location). At the moment, Truly Spiked & Sparkling is available in nearly 20 major markets throughout the U.S. (and hopefully even more places very soon!) To find out where you can buy it, visit: http://www.trulyspikedsparkling.com.

NEW: SVEDKA Vodka announces SVEDKA Cucumber Lime.

1L SVEDKA Cucumber Lime

SVEDKA Cucumber Lime brings you a crisp, refreshing palate combining zesty citrus and cool cucumber flavors.

SVEDKA Cucumber Lime builds on the momentum within the food and beverage spaces for refreshing, bright flavors, as seen with the surge in popularity of crisp cocktails like the Moscow Mule and Gin and Tonic.

SVEDKA Cucumber Lime also capitalizes on trends within Asian and Mexican cuisine, which have exploded in popularity among consumers looking to pair the distinct tastes of cucumber and lime.

Opening with a hit of cool cucumber and tart citrus, SVEDKA Cucumber Lime ends with a fresh, bright lime kick. SVEDKA Cucumber Lime dressed in the bold and iconic two-tone packaging.

 
Signature Cucumber Lime cocktail recipes include:

CUCUMBER HITHER

1 ½ Parts SVEDKA Cucumber Lime
¾ Parts fresh lime juice
¾ Parts simple syrup
Pinch of mint

Combine ingredients including mint in a shaker set, shake and strain into a cocktail glass. Garnish with a cucumber wheel.

SVEDKA Q-CUMBER

1½ Parts SVEDKA Cucumber Lime
3 Parts tonic
Squeeze of fresh lime

Build ingredients in a rocks glass over ice. Top with lemon/lime soda, and garnish with a lime wheel and a straw.