NEW: Henry’s Hard Sparkling

Sparkling water just got a lot more exciting with the launch of Henry’s Hard Sparkling, a new line of light and refreshing spiked sparkling waters. Created for those who are looking to make a lighter choice, these low-carb, under 95-calorie beverages are available nationwide.

At 4.2 percent alcohol by volume, Henry’s Hard Sparkling has a crystal-clear appearance, a sparkling effervescence and is available in two lightly fruit-flavored options:

  • Hard Sparkling Lemon Lime: At 93 calories and 2.9 grams of carbohydrates, a pleasant citrus aroma is highlighted by notes of lime and lemon zest, resulting in a tart and slightly sweet flavor.
  • Hard Sparkling Passion Fruit: At 92 calories and 2.6 grams of carbohydrates, hints of passion fruit and an aroma highlighted by berry notes result in a pleasing touch of tartness.

As the popularity of sparkling water has grown, Henry’s Hard Sparkling joins together this beloved drink style with a kick of alcohol, giving people the best of both worlds as they maintain a balanced lifestyle.

Henry’s Hard Sparkling is perfect for those looking to treat themselves, lightly,” said Josh Wexelbaum, MillerCoors marketing director for Henry’s Hard Sparkling. “Whether it’s following a group spin-class or during a post-softball game toast with friends, Henry’s Hard Sparkling offers everyone the option for a lighter celebration.”

Fans can share how they enjoy a balanced life with Henry’s Hard Sparkling by following @HenrysHardSparkling on Facebook and Instagram and using the hashtag #LiveHardish.

 

NEW: SKYY Infusions California Apricot

skyy-infusions-ca-750ml-1SKYY Vodka, born in San Francisco, and steeped with the innovative and progressive spirit of California, celebrates its heritage by adding SKYY Infusions® California Apricot to its line of flavored vodkas. With the introduction of the latest addition to the trendsetting SKYY Infusions lineup, the brand launches the first premium apricot-infused vodka made with real fruit.

SKYY’s progressive spirit means selecting only the finest natural ingredients to capture the essence of each fruit infusion. The new SKYY Infusions California Apricot combines the juicy flavor of natural California apricots with the smooth SKYY Vodka consumers love and know to create a true-to-fruit experience only SKYY can deliver. SKYY Infusions California Apricot is a refreshingly versatile flavor that can be enjoyed on the rocks, as a way to elevate favorite cocktails, or paired with an India Pale Ale as a new take on the summer Shandy.

“Stone fruit, especially apricot, is a trending flavor popping up across food and beverage, even making its way onto cocktail drink menus,” said Richard Black, Vice President of Marketing, White Spirits and Cordials, CampariAmerica.

SKYY Infusions California Apricot joins the brand’s existing line of award-winning premium flavors, which includes Citrus, Blood Orange, Pineapple, Bartlett Pear, Honeycrisp Apple, Tropical Mango, Coastal Cranberry, Texas Grapefruit, Pacific Blueberry, Georgia Peach, Vanilla Bean, Wild Strawberry, Cherry, and Raspberry. Since the introduction of SKYY Vodka in California in 1992, the brand has always been an innovator.

The new flavor is 70 proof (35% ABV), is available in 50ml ($1.99), 750mL ($13.99), 1L ($16.99) and 1.75L ($21.99). The entire SKYY Infusions collection can be enjoyed simply on the rocks, with club soda, or in other delicious, sophisticated cocktails. For more information, visit SKYY.com, http://www.facebook.com/SKYYVodka and on Instagram and Twitter: @SKYYVodka.

 

NEW: BEST DAMN Cream Soda And Limited Release Of BEST DAMN Sweet Tea

bestdamncreamBEST DAMN Brewing Co. is back to bring you the best damn news you’ve heard all day with the release of their newest hard soda, BEST DAMN Cream Soda. Hitting shelves nationwide starting March 6th, BEST DAMN Cream Soda is aged on real vanilla beans during the brewing process for a touch of sweetness.

“BEST DAMN Cream Soda is our take on timeless recipe and is a sweet addition to any occasion whether you’re out with the guys, drinking with friends at a BBQ or even cheering on your favorite team,” said Kathryn Sattler, Sr. Director, BEST DAMN Brewing Co., Anheuser-Busch. “BEST DAMN Cream Soda joins the national family of flavorful and approachable brews, and complements our fan-favorite BEST DAMN Root Beer with another take on nostalgic flavors. It’s SODA-licious, you’ll love it.”

bestdamnAdditionally, in 2017, the brand will continue to grow its portfolio of flavorful brews with BEST DAMN Sweet Tea, available in select Northwest and Midwest markets starting March 27th. The new hard tea is aged on real black tea leaves during the brewing process for a crisp and refreshing taste – “Tastiness Guaran-Tea’d!” BEST DAMN Sweet Tea joins the brand’s portfolio of beers including BEST DAMN Cream Soda, BEST DAMN Root Beer, and BEST DAMN Apple Ale.

Drinkers can find the new brews where BEST DAMN Brewing Co. products are sold, for purchase in six-packs of 12-oz. bottles and 16-oz. cans.

Redd’s Apple Ale Announces New Flavor Lineup for 2017

redds-blueberry-ale-cansRedd’s Apple Ale is adding more variety to its refreshing beer lineup by introducing new flavors and bringing back fan favorites. Redd’s Blueberry Ale returns by popular demand to the Redd’s family, joining the new Redd’s Raspberry Ale. Each flavor will be available year-round. The Redd’s “Limited Pick” series also returns with new limited-edition flavors kicking off with the new Redd’s Peach Ale.

Similar to the original Redd’s Apple Ale, all new flavors are five percent alcohol by volume, and each adds a unique twist to the signature crisp apple taste Redd’s is known for:

  • Redd’s Blueberry Ale boasts a delicately balanced apple and blueberry aroma, while offering a taste that delights with ripe blueberry tones and a satisfying apple finish.
    Redd’s Blueberry Ale will be available starting in February.
  • Redd’s Raspberry Ale delivers juicy raspberry notes with hints of apple, providing the perfect balance of floral sweetness with Redd’s crisp apple finish. Redd’s Raspberry Ale is a brand new flavor that will be available in March.

R3D12oz(Peach)5Bdy01The 2017 “Limited Pick” special releases will feature two new, exciting beers to be released over the course of the year. First up is Redd’s Peach Ale, a beer that leads with ripe peach notes balanced with Redd’s gratifying apple taste. Stay tuned for more information on the “Limited Pick” series second flavor.

“There are two things we know our beer drinkers love: trying new things and flavor variety. This is why we’re excited to bring different ingredients together and turn them into new refreshing beers,” said Lisa Rudman, Redd’s Family of Brands marketing manager. “We always strive to deliver the best quality beer and this year is no different for Redd’s Apple Ale, as the 2017 product line-up is filled with new flavors and surprises.”

All new flavors will be available nationwide at most grocery and convenience stores in 6-pack 12-ounce Bottles, 16-ounce cans and in the Variety Pack. Redd’s Blueberry Ale and Redd’s Raspberry Ale will also be available in 12-pack 12-ounce bottles. For more information, visit ReddsAppleAle.com, Facebook.com/ReddsAppleAle and follow @ReddsAppleAle on Twitter.

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