Category Archives: Blue Chair Bay Rum

NEW Flavors from Blue Chair Bay


Blue Chair Bay Rum continues to grow its portfolio of premium-blended rums with the introduction of two new flavors: a sweet and smooth Vanilla Rum, and Banana Rum Cream. The brand is also rolling out its first-ever 50 ml bottles, featuring its popular Coconut, Coconut Spiced and Banana flavors, along with new Vanilla. The 50 mls, perfect for sampling, will be in stores in June. Vanilla Rum and Banana Rum Cream are on store shelves nationwide now, just in time for summer.

New Blue Chair Bay Vanilla Rum delivers a silky melding of exotic natural vanillas and soft, delicate Caribbean rum, with a warm, lingering creamy vanilla finish. Blue Chair Bay Banana Rum Cream ideally blends fresh, ripe banana with surprising caramel and vanilla notes, brought together with Caribbean rum for a gently sweet, warm and distinctive flavor that invites you to kick back and relax, whether beachside or enjoying good times with friends.

“As the popularity of Blue Chair Bay Rum and the laid-back lifestyle it embodies continues to grow, so does our dedication to adding flavors to our portfolio for our fans to enjoy,” said David Farmer, President of Fishbowl Spirits. “These new flavor expressions and sample bottle sizes greatly expand the options No Shoes Nation members have when seeing one of Kenny’s shows, or simply hanging with friends this summer.”

Blue Chair Bay’s founder and owner, award-winning singer-songwriter Kenny Chesney, is currently on a nationwide tour supporting his latest album, The Big Revival. And Blue Chair Bay Rum, the official spirit sponsor of the tour, is hitting the road with him, hosting the Blue Chair Bay Tailgate Experience featuring specialty cocktails, and offering a full slate of samplings and hosting celebrations at bars, restaurants and retailers that pour and carry Blue Chair Bay Rum.

NEW and Limited: Blue Chair Bay Coconut Spiced Rum Cream

coconut-spiced-rum-cream-bottleBlue Chair Bay Rum announced its newest born-on-the-beach flavor, Coconut Spiced Rum Cream, available for a limited time. This latest expression builds on Blue Chair Bay Rum’s fast-earned reputation for crafting signature taste profiles, with gentle, clean notes of toasted coconut infused with silky vanilla, cinnamon, nutmeg and clove, all carried by a creamy texture. Whether savored at an Indian summer stolen beach weekend, or wrapped in a bow for that perfect rum-lover’s gift, Blue Chair Bay Coconut Spiced Rum Cream brings its own special kind of warmth wherever it goes.

Blue Chair Bay Rum’s newest flavor launches on the heels of its Banana rum, introduced this summer and an instant hit coast-to-coast — beachside, lakeside and otherwise-side. Like Banana and the brand’s three original White, Coconut and Coconut Spiced varieties, Coconut Spiced Rum Cream was created and is wholly owned by multiplatinum singer-songwriter Kenny Chesney.

Blue Chair Bay Rum Coconut Spiced Cream is an ideal base for laid-back, no sweat cocktails, and beautiful enjoyed on its own, or on the rocks. And for all that taste, it’s surprisingly light on calories. With that creamy body and nutmeg-dusted profile, you might just forget that old heavyweight egg nog come holiday time. (Some early tasters have even taken to calling it The Un-Nog.)