Captain Morgan is taking the beach with a tidal wave of flavor – and cocktails will never be same. Infusing a bit of the Caribbean into drinks across the country, the Captain Morgan Rum Company will introduce three flavors to its fleet— CAPTAIN MORGAN® Pineapple Rum, CAPTAIN MORGAN® Coconut Rum, and CAPTAIN MORGAN® Grapefruit Rum.
Crafted from the sparkling waters of the Caribbean, Captain Morgan’s new flavors are five times distilled and made with fine cane molasses. Each expression blends natural flavors with CAPTAIN MORGAN® White Rum, resulting in a liquid that can be enjoyed as the key ingredient in a number of island-inspired cocktails.
“This summer, we’re looking for consumers to flip over their hammocks and have a little fun with their mojitos and daiquiris by enjoying our new pineapple, coconut and grapefruit extensions,” said Dan Kleinman, Vice President of Marketing, Rums for Diageo North America. “After last year’s successful launch of CAPTAIN MORGAN® White Rum, we wanted to expand our offerings in the category. These flavors allow adult fans to diversify their cocktails, providing them with a taste of the Caribbean no matter where they may be responsibly enjoying our products.”
With new flavors come new twists on the classics. The “Pina Thunder” is a new and improved take on the pina colada using CAPTAIN MORGAN® Pineapple Rum, and if you need a punch that will get the crowd talking, make a splash with CAPTAIN MORGAN® Coconut Rum’s “Shark Puncher.” Looking for the perfect cocktail to kick off the night? Consider a “Dusk Til Daiquiri” with CAPTAIN MORGAN® Grapefruit Rum.
The Pina Thunder
1.5 oz. CAPTAIN MORGAN® Pineapple Rum
.5 oz. Lime juice
1 oz. Cream of coconut
.5 oz. Coconut water
.5 oz. Pineapple juice
Directions: Combine all ingredients including CAPTAIN MORGAN® Pineapple Rum with ice in a blender and mix.
The Shark Puncher
9 oz. CAPTAIN MORGAN® Coconut Rum
9 oz. Orange juice
3 oz. Ruby red grapefruit juice
6 oz. Cranberry juice
Directions: Combine all ingredients including CAPTAIN MORGAN® Coconut Rum in a pitcher and stir.
From Dusk Til Daiquiri
1.5 oz. CAPTAIN MORGAN® Grapefruit Rum
.75 oz. Fresh lime juice
.75 oz. Simple syrup
1 Scoop of ice
Directions: Combine all ingredients including CAPTAIN MORGAN® Grapefruit Rum and add ice.
At 70 proof (35% ABV), CAPTAIN MORGAN® Pineapple Rum, CAPTAIN MORGAN® Coconut Rum, and CAPTAIN MORGAN® Grapefruit Rum are available nationally, with a suggested retail price of $15.99 for a 750 mL bottle.